COOKIE-POLICY

In the following, we will provide you with general information about our cookies (I. General) and inform you about the cookies we use (II. Cookies used). Information on data protection, in particular on the legal basis for the processing of your personal data in connection with cookies, can be found in our Privacy Policy.

Please note that, for simplicity's sake, we also use the term "cookie" to refer to other technologies that have a similar function. The specific type of technology used can be found in the overview of cookies in Section II.

I. General

Volkswagen AG uses various cookies on its websites. Cookies are small files containing configuration information that are stored on your device. These cookies may be set either by Volkswagen AG (so-called "first-party cookies") or by third parties (so-called "third-party cookies").

Cookies can basically be divided into the following four categories based on their function and purpose of processing:

1. Strictly necessary cookies These cookies are necessary to enable you to visit the website. They are needed to navigate the website and use the functions offered. Examples of strictly necessary cookies are those for your language selection or for your selection in the Cookie Manager.
2. Performance and analytics cookies: These cookies allow us to better understand the use of the website and thus optimize the website for your visit. With the help of these cookies, we can recognise, for example, how visitors to the website move around the website or how they use the website (operating system, internet browser used, etc.). We usually aggregate the data collected using these cookies in such a way that the analysis results do not allow any conclusions to be drawn about the users of the website.
3. Functional cookies: These cookies allow us to make your use of our website more comfortable. They enable us to store entries you have made (user name, form entries, etc.) or decisions you have made (geographical region, filters, etc.) and to offer you functions tailored to you.
4. Marketing cookies: These cookies (also known as tracking or targeting cookies) allow us to create a pseudonymised user profile and thus provide you with advertising tailored to your interests and more relevant content on web pages adapted to your interests. Your data is also used to limit the number of times an ad appears and to measure and manage the effectiveness of campaigns. The cookies record whether you have visited a website or not, as well as what content has been used.
   Marketing cookies are based on a unique identification of your browser and your internet device. The information may be shared with other websites or third-party sites, such as Volkswagen Group companies or advertisers, so that relevant advertisements can also be shown to you on other websites.

Please note that we only use cookies – with the exception of strictly necessary cookies – and subsequently only process your personal data if you give us your consent. You can revoke this at any time with effect for the future.

Here you can change your cookie settings and revoke the consent you have given.

II. Cookies used

The following cookies are used on this website:

A. Strictly necessary cookies

Cookie name: MATOMO_SESSID
Purpose: This cookie is set only when accessing the Matomo admin panel; it is not set during a regular visit to the website.
Provider (1st / 3rd Party) 1st Party Volkswagen AG
Data used: IT usage data
Storage period: End of the session
Data recipients: Hosting service provider (processor)
Transfer to third countries: No
Other: Technology Used: Session Cookie

Cookie name: piwik_ignore
Purpose: Saves the permanent opt-out status so that the user remains excluded from Matomo analytics even during future visits.
Provider (1st / 3rd Party) 1st Party Volkswagen AG
Data used: IT usage data
Storage period: 2 years
Data recipients: Hosting service provider (processor)
Transfer to third countries: No
Other: Technology Used: Cookie

Cookie name: borlabs-cookie
Purpose: Saves the user's selections made in the cookie banner regarding consent to the various cookie categories.
Provider (1st / 3rd Party) 1st Party Volkswagen AG
Data used: IT usage data
Storage period: 1 year
Data recipients: Hosting service provider (processor)
Transfer to third countries: No
Other: Technology Used: Cookie

B. Performance and analysis cookies

Cookie name: _pk_id
Purpose: Recognizing visitors to better understand how the website is used and thereby optimize the website for their visit.
Provider (1st / 3rd Party) 1st Party Volkswagen AG
Data used: IT usage data
Storage period: 13 months
Data recipients: Hosting service provider (processor)
Transfer to third countries: No
Other: Technology used: Tracking cookie. The IP address is anonymized immediately after transmission.

Cookie name: _pk_ses
Purpose: Recognizing the current visitor to better understand how the website is used and thereby optimize the website for the visitor's experience.
Provider (1st / 3rd Party) 1st Party Volkswagen AG
Data used: IT usage data
Storage period: 30 minutes
Data recipients: Hosting service provider (processor)
Transfer to third countries: No
Other: Technology used: Tracking cookie. It is updated with every server request and remains valid for 30 minutes. The IP address is anonymised immediately after transmission. The analyses are performed without any personal references.

Cookie name: _pk_ref
Purpose: Storage of attribution data (the visitor's source from the previous website).
Provider (1st / 3rd Party) 1st Party Volkswagen AG
Data used: IT usage data
Storage period: 6 months
Data recipients: Hosting service provider (processor)
Transfer to third countries: No
Other: Technology used: Tracking cookie. The IP address is anonymised immediately after transmission. The analyses are performed without any personal references.