Interview with panel guests

“Prestige. Desire. Functionality. The power of good design.”

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“Prestige. Desire. Functionality. The power of good design.” What does design do? How is our perception of design changing? What is its role in our lives? And what makes a brand so desirable? Surrounded by the exhibition “Driven by Dreams – 75 years of Porsche Sports Cars”, we delved into this fascinating subject with our panel members and audience. See for yourself what our panel members have to say.

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THE DRIVE

The must-see attraction in the heart of Berlin: welcome to the Volkswagen Group Forum! Welcome to a place brimming with movement, meet-ups and mobility.